Work can be fun. But until now there has been no systematic way to make it so. We analysed people’s motivation and built a taxonomy of 21 types of fun.
Few will deny that they have enjoyed work more when fun is found somewhere in its process. And many admit to being more productive when creative design is part of what they do.
Tongal circumvents the traditional Madison Avenue system, by using the internet to bring together talent around the world, and the organizations who need them to create winning advertising.