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Experiment more often and more cheaply

“The next big opportunity never looks that way at the outset. Big opportunities grow out of successive rounds of experimentation.”

To evolve more rapidly, organizations must experiment more frequently. Management processes that seek to arrive at the “one best strategy” through top-down, analytical methods must give way to models based on the biological principles of variety (generate lots of options), selection (find low-cost ways to test critical assumptions), and retention (ramp up spending once a strategy has started to gain traction). In the future, top management won’t “make” strategy but will create an environment in which there is lots of fast-paced, strategic experimentation.

42 Stories
62 Hacks
5 Barriers

Experiment more often and more cheaply

“The next big opportunity never looks that way at the outset. Big opportunities grow out of successive rounds of experimentation.”

To evolve more rapidly, organizations must experiment more frequently. Management processes that seek to arrive at the “one best strategy” through top-down, analytical methods must give way to models based on the biological principles of variety (generate lots of options), selection (find low-cost ways to test critical assumptions), and retention (ramp up spending once a strategy has started to gain traction). In the future, top management won’t “make” strategy but will create an environment in which there is lots of fast-paced, strategic experimentation.

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Dell's marketing and communications organizations rely more and more on social media and community (SMaC), with some people blogging on internal or external sites, others developing community-focused
Hack by Bill Johnston on October 22, 2010
Innovation is more than a singular event that happens and then <POOF!> the organization has magically transformed.
Hack by Brett Belock on July 19, 2017
A collaborative business planning and execution approach holds the promise of increasing the success rates for achieving corporate goals.
Hack by Matt Johnson on April 29, 2012
Atmospheric visualization opens the mind and broadens the perspective by employing sketches which are made during the meeting or workshop.
Hack by Erwin Pfuhler on December 12, 2011
Cool IoT devices obscured an even more revolutionary aspect of the IoT: for the first time, everyone needing instant access to real-time data about things to make better decisions or
Hack by W. David Stephenson on August 25, 2017
Its not good enough just to hire them. REhire them. Managers tend to pigeonhole employees, and employees tend to pigeonhole themselves.
Hack by Jason Bernstein on September 20, 2010
A colleague who I worked with 4 years ago tried to use the company bar, an existing employee perk, to generate an internal market for new product ideas.
Story by Daniel Pay on September 21, 2010
SABi is a LogicShoe R&D project designed to simplify consumer intelligence that drives incremental management decisions.
Story by Diana Iliescu on September 2, 2014

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