At Experian Latin America, aiming to systemize innovation as a capability in an increasingly competitive market, we implemented an ideation platform that mirrors our company’s people-oriented ma
Business professors think I am out of my mind, but I think business professors are out of their mind if they think that models they teach in business school really work.
Innovation should be the most enjoyable form of work, but the project modality leaches all joy from it: deadline pressure, boss-driven scope, and a team made up of "the usual suspects".
Tongal circumvents the traditional Madison Avenue system, by using the internet to bring together talent around the world, and the organizations who need them to create winning advertising.
All too often, direction setting happens in an ivory tower—cut off from valuable in-the-trenches insight and expertise and out of tune with shifts in the broader environment. What’s more, when strategy is cooked up in an elite enclave, the process of “selling” it to the very people expected to...
Using Web 2.0 tenets such as crowdsourcing, gamification, and social rewards, Dogfooding 2.0 solves the problem of employees not supporting/using products and services of their company.If implem
