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CoFounder and Executive Chairman
Me in Three
I was brought into the environmental field in the 1950s by eels.
Among other things, I coin phrases, among them environmental excellence, green consumer and triple bottom line.
Kurt Vonnegut said that, 'We have to continually be jumping off cliffs and developing our wings on the way down.' That's me.
Stories, Hacks, & Barriers
Groundbreaking ideas and practices from John Elkington
Zeronauts will break the Sustainability Barrier
The Zeronauts model how business, government and civil society will need to operate in future.
on May 7, 2012
creative destruction and reconstruction
future of capitalism
Pathways to Zero
Zero Impact Growth