The podcast format is great for busy professionals. Audio programs travel well, and they're great for playing while exercising, relaxing, or performing other activities. The format could be simple Q&A style with hosts interviewing authors of hacks that have already proven popular and useful on the MIX site. Episodes could be short at less than 10 minutes and targeted toward learning specific skills, or focused on novel hacks that listeners could put into practice immediately.
Sounds like a great idea! It is much better to hear an informative podcast with possibly innovative ideas than regular radio while commuting. I regularly put my Kindle to read aloud HBR articles while I drive, and I've found that I absorb more listening than when I read.
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The Harvard Business Review podcasts still feel relevant and fresh in their format. How about adapting their conversational format to a MIX format?
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Thanks Jonathan, this is really helpful. One of the things we're thinking of introducing is a series of Google Hangouts, which would be broadcast live as well as available for playback at a later date. I don't think it'd be terribly difficult to turn them into podcasts as well. Curious to hear from our MIXers about the potential of the Hangout idea, as well as on the types of people you'd want to have featured in hangouts/podcasts (e.g., we think that while it'd be great to have some thought/business leaders, people might be even more interested in learning from some of the MIX leaders that have emerged from the "trenches" (e.g., M-Prize winners, authors of the best hacks from our hackathons)
thx
M
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How about adding some really short videos as well?
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Great idea, thanks Jonathan! Do you think an interview format would be better for a MIX podcast, or would you rather hear MIX leaders talking on their own?
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This is a great idea... I know quite a few people who can only get their management innovation time in via listening on runs, in the car, etc.
Wondering if we should try this with M-Prize winners first, so do a podcast interview with each winner where they share the story for those who don't have time to read the whole entry or would simply like to hear the story in the winner's own words.
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