One of the most important roles to fill when trying to build a passionate community is the storyteller . Edelman SVP Steve Rubel hit the nail on the head in a recent blog post entitled The Rise of the Corporate Transmedia Storyteller . From his post: -- "The reality is, however, that organizations...
About two years ago, I read a book called The Future of Management by Gary Hamel at the recommendation of some friends. I couldn’t put it down, devouring Gary’s three case studies of companies ( Google , Whole Foods , and W.L. Gore ) pushing aside 100+ years of management wisdom and charting their...
The experience of growing up online will profoundly shape the workplace expectations of “Generation F” – the Facebook Generation. At a minimum, they’ll expect the social environment of work to reflect the social context of the Web, rather than as is currently the case, a mid-20th-century Weberian...
Parking cover topped with solar arrays will help Dell avoid 221,000 pounds of greenhouse gas emissions each year - roughly equivalent to planting 23 acres of pine forest every year. Employees working on Dell’s Round Rock, Texas campus noticed this week a section of the parking lot is temporarily...
